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About Us

The idea of ‘What is the Business Model of’ stemmed from our own inadequacy of understanding changing business models. We looked up the internet to find a website dedicated to business models and since we couldn’t find one, we decided to make one.

When we say ‘we’, we mean two of us. One ( Zaheed Dokadia – based in Sydney, Australia ) has been working in the software industry for over 20 years now and the other ( Muaaz Qadri ) has been working in the digital marketing industry since the past 4 years.

This website is aimed at any individual (be it student, academic, researcher, entrepreneur) or organization wanting to gain insights into how large corporations operate in this ever-changing business environment.

We hope to publish more or less 2 articles a week. If you would like us to cover a specific company or for any other feedback, please do feel to reach out to us at what.is.the.business.model.of(at)gmail.com