How Quora Makes Money & How it Stacks up Against Reddit

Before Adam Angelo started quora, he had a job that most engineers would consider to be a dream position: he was the Chief Technology Officer at Facebook. In a 2010 interview with Business Insider, almost a year after he had started working on quora in June 2009, Adam shared what made him take the decision to leave Facebook and start on his own, “I could make a bigger impact on the world by starting something new rather than just continuing to optimize Facebook.” But it wasn’t like there weren’t any Q/A answer sites when he started Quora in 2009. There was Reddit,...

How Medium got to the Business Model it Finally Settled for

In 2012, when Evan Williams launched Medium.com, he was no newbie in the internet publishing space. Having co-founded Blogger in 1999, which was later acquired by Google and Twitter in 2006, Evan’s contribution to democratizing publishing on the internet had already been huge.  So why did he feel the itch to leave Twitter and launch Medium.com in 2012, when this new startup was his third venture in an industry he had been a part of for 13 years. In his own words, this is what he set out to do, “In 1999, two friends and I launched Blogger, a simple tool...

How does Pinterest make Money + Financial Report Deep Dive

Pinterest is not what most people think it is. Most people classify Pinterest to be a social media platform, but unlike social media platforms where user behaviour leans towards sharing personal updates and learning about the personal updates of friends and family, Pinterest is a visual discovery platform where people go to discover new ideas and seek inspiration. In its S1 document, Pinterest describes how visual search differs from traditional text-based search, “Search helps people find a discrete piece of information quickly, but it isn’t an adequate tool if you don’t know exactly what you’re looking for, you can’t describe it...

How Inshorts Turned Profitable ( in Less than 1.5 Years )

By July 2015, almost two years into launch, Inshorts had achieved a milestone of 1M Android App Installs with a 4.5 star rating on Google Play Store, but the company was still not fretting over monetizing the product. Azhar Iqbal, CEO of Inshorts laid out the company’s strategy at a panel discussion in FICCI Frames 2016, “Inshorts currently does not make any money. We’re right now working only of venture capital money. There’s no particular revenue model. Right now, our main focus is trying to get eyeballs on Inshorts and make sure people read our summaries as they don’t have time.” So then how did...

Why Netflix Disrupted its Business Model 4 Times in 22 Years

Most of us know Netflix as the online streaming company that makes money by selling a monthly subscription pack to its customers in exchange for access to all the content available on their platform.  But that’s not how Netflix originally started.  The Netflix of today looks nothing like the Netflix of day one. In the course of its 22 years of existence, Netflix’s business model underwent four big strategic shifts. In this blog, we will run you through all the four business model changes Netflix went through and have a look into Netflix's current financial standing. 1. Why was Netflix started? Before he started...

How DDG makes Profit without Tracking Users, Unlike Google

When you hear the phrase ‘search engine’, what’s the first name that pops into your head? For most of us, the answer would be Google, right? That's because for almost two decades now, Google has had more than 90% market share among search engines. Google’s market dominance is such that so many people haven’t used or even tried a different search engine. Even in 2008, the year in which Gabriel Weinberg launched DuckDuckGo, Google had around 90% percent market share? So why did he even bother building an alternative to a search giant like Google? Originally, he had no plans of launching...

McDonald’s is a real estate empire [It’s not a fast-food chain]

Some brand logos are recognizable the moment we see them. Whenever people come across huge giant golden arches, most of them think they are looking at one of the world’s largest fast-food chains. But the reality is that McDonald's is a real estate empire hidden under the face of a fast-food chain. And the McDonald's franchising system functions as a layer between the underlying real estate empire and the overtly visible fast-food operation. To understand the real way McDonald's makes money, we need to understand how their franchising system works. The structure of McDonald's franchise system  Instead of opening McDonald's outlets on its...